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SEO Your Site And Make It Search Engine Friendly

When people come to talk about search engines, they inevitably end up talking about Search Engine Optimization. SEO is this open secret that search engines can be “convinced” to display certain webpages over others. However, not many people know what it really takes to “SEO your site” and make it really search engine friendly. The following are some SEO Tips ...

 

Why is there a need to SEO your site? Is there such a thing as being Search Engine Friendly?

It is a known fact that Search Engines are driven by robots i.e. crawlers that crawl for content on the internet. As such, crawlers are designed to pick up certain elements on webpages and these elements are stored in a huge database for future indexing and ranking purposes. Notably from the discussion at hand, we realize that we can optimize webpages such that it is easy for these robots to pick up the critical elements of a webpage for search optimization purposes.

 

Say for example, a book needs a good cover page and a catchy title, webpages also need good page titles which crawlers pay a fair amount of attention to. Having a page title that is overly generic such as “Homepage”, “Welcome To My Website” does not provide additional information that can be used by the crawlers to determine what your website is about. Notably, optimizing your site for good page titles is one of the most fundamental aspects of SEO.

 

Another aspect of SEO is the structure of your website, having a good sitemap is also critical for search engine friendliness. Imagine coming to a foreign country and all you are provided is a sketchy map that you can hardly make sense of. Similarly, we would like to provide crawlers with a good sitemap so that they have an easier journey navigating your website.

 

Understanding SEO And Rank Well On Search Engine Pages

 

Seeing the Importance of SEO but not sure what to do next?

Knowing that something can be done to improve the search engine ranking pages of a webpage is probably both a boon and a bane. Boon because we now know of an effective marketing tool that we can take advantage of but bane because there are so many aspects of SEO that need to be implemented to achieve optimal results.

 

Need expert advice on how to SEO your site? Send us an enquiry now for a NO OBLIGATION presentation and consultation on your website promotion needs !